News for 'Brand Communication'

'I never felt inadequate as a woman'

'I never felt inadequate as a woman'

Rediff.com6 Mar 2009

Anita Dewan, vice president of marketing at Bharti AXA Life Insurance on handling gender discrimination and achieving success against odds.

Mahindra-Satyam: Two-in-one advantage?

Mahindra-Satyam: Two-in-one advantage?

Rediff.com29 Jun 2009

Tech Mahindra considered a couple of options -- keep the Satyam name or replace it entirely. But research said Satyam still reflected critical strengths that were recognised and valued by customers. "By combining it with the well-known and highly-regarded Mahindra name, we are able to convey a stronger message more credibly: that Mahindra Satyam has the resources, talent and resolve to ensure a steady performance," says T Hari, its the marketing and communications head.

Tata launches first white-label ATM

Tata launches first white-label ATM

Rediff.com28 Jun 2013

The facility has been branded 'Indicash'. Last month, TCPS secured a licence from the Reserve Bank of India to launch white-label ATM operations, under the central bank's scheme 'B'.

Coronavirus: How India Inc is tackling the crisis

Coronavirus: How India Inc is tackling the crisis

Rediff.com5 Mar 2020

Across the country, companies have stepped up their act to contain the crisis. IT and other new economy firms seem to have taken a lead.

Now 2 million WagonRs on Indian roads

Now 2 million WagonRs on Indian roads

Rediff.com29 Aug 2017

Maruti Suzuki is set to steer its fourth brand into 2 million club. The numbers convey a sense of the contribution that WagonR makes to Maruti Suzuki.

Sunfeast Yippee ban: ITC says not consulted, Gujarat FDCA contests view

Sunfeast Yippee ban: ITC says not consulted, Gujarat FDCA contests view

Rediff.com11 Jul 2015

This is second time in a month when a packaged food co has complained

'GST is not a welcome surprise'

'GST is not a welcome surprise'

Rediff.com6 Jun 2017

Thomas Archer Bata says if the tax rate is kept above 20% it will be a very big hit.

Google's roadblock for Android One on Zee

Google's roadblock for Android One on Zee

Rediff.com18 Sep 2014

The innovation will be on its South Indian channels on September 23-24.

This hijab-clad athlete says religion and fashion can go together

This hijab-clad athlete says religion and fashion can go together

Rediff.com27 Sep 2018

Mariam Farid, who competes wearing a hijab, says she would never compromise on her identity but would not mind blending a bit of fashion with religion.

Tata's Vistara trademark 'objected'

Tata's Vistara trademark 'objected'

Rediff.com15 Feb 2015

It started commercial operations as a full service carrier on January 9.

BPL Mobile is now Loop Mobile

BPL Mobile is now Loop Mobile

Rediff.com18 Mar 2009

This follows the expiry of its brand-use agreement with the BPL Group. The company, which faces an ownership battle between the Ruias of the Essar Group and the UK-based Vodafone, does not expect 'any issues' to arise from the change. "Loop is an extension of an ongoing campaign, Get in the Loop, and it will be easy for our subscribers to identify with this new brand name," said BPL Mobile Director and CEO Sanjeev Chachondia.

Why retailers are rattled by Walmart-Flipkart deal

Why retailers are rattled by Walmart-Flipkart deal

Rediff.com6 May 2018

Sellers, especially the smaller ones, are planning to go to court as well as move CCI as they fear that Walmart could bring multiple private labels in India and flood the e-commerce platform with its own products.

How TikTok is expanding its footprint in India

How TikTok is expanding its footprint in India

Rediff.com5 Feb 2020

Both its short video-sharing apps have ranked as the top two breakout social apps of 2019 in India.

Samsung's virtual assistant Bixby gets smarter

Samsung's virtual assistant Bixby gets smarter

Rediff.com30 Oct 2017

Can Bixby 2.0 take on Siri and Alexa?

How Dr Reddy's is rebranding itself

How Dr Reddy's is rebranding itself

Rediff.com6 Aug 2015

A new logo, colour and tagline were unveiled last month.

Bancroft defends ball-tampering interview, says no Warner rift

Bancroft defends ball-tampering interview, says no Warner rift

Rediff.com24 Feb 2019

Two months on from the interview, Bancroft said he had been in touch with Warner, and that all three banned players had supported each other through their "journey".

RCom to launch cheapest smartphone @ 10K

RCom to launch cheapest smartphone @ 10K

Rediff.com7 Nov 2008

At present, the cheapest business phone (with personal digital assistants) is priced at Rs 15,000, while high-end phones are available around Rs 13,000.

Martin Sorrell on how effective is Modi's media strategy

Martin Sorrell on how effective is Modi's media strategy

Rediff.com13 Oct 2015

Martin Sorell on how effective is Modi's media strategy

SABMiller to invest Rs 2,000 cr in India

SABMiller to invest Rs 2,000 cr in India

Rediff.com7 May 2008

UK-based beer manufacturer SABMiller plans to more than double its capacity in India in the next five years with an investment of around Rs 2,000 crore.The company, which market and produce beer brands such as Foster, Royal Challenge and Haywards in the country, is gearing up its capacity to meet the growing demand of beer in India.

FIPB going paperless for greater ease of investing

FIPB going paperless for greater ease of investing

Rediff.com4 Oct 2014

All FIPB records will now be digitised; old and unnecessary files will be weeded out

Neil Maxwell is Team Mohali CEO

Neil Maxwell is Team Mohali CEO

Rediff.com18 Mar 2008

Neil Maxwell has been named Chief Executive Officer of the Indian Premier League's Team Mohali. The former Australia 'A' player will oversee the team's operations and work towards building a brand for it. He is actively involved in cricket since the last 22 years. As an all rounder, he played for Australia 'A' and represented New South Wales and Victoria state teams for several years.

BlackBerry raises security concerns

BlackBerry raises security concerns

Rediff.com10 Mar 2008

Canadian communications major Research In Motion (RIM), owners of the BlackBerry brand of mobile phones, has assured the Department of Telecommunications (DoT) that it would sort out the BlackBerry tangle by initiating discussions between security agencies of Canada and India. The move comes in response to a government notice directing BlackBerry service providers to stop services by December 31, 2007.

Indian girls prefer Hema Malini type of mother-in-law

Indian girls prefer Hema Malini type of mother-in-law

Rediff.com28 Oct 2016

Hema Malini is the ideal mother-in-law since she is modern in thought and would encourage and support her daughter-in-law the way she supports her own daughters, a survey revealed.

Future Group is going hi-tech to grab market

Future Group is going hi-tech to grab market

Rediff.com23 Jul 2018

Under its door-step delivery model, consumers can shop at any of the three Future Group-owned convenience formats - Easyday, Nilgiris and Heritage - both online or offline.

Buy a Spice Mobile handset for Rs 800!

Buy a Spice Mobile handset for Rs 800!

Rediff.com2 May 2008

B K Modi-controlled Spice Mobile is all set to launch its GSM phone for Rs 800 this month. Branded as the 'People's Phone', the handset, a very basic model, doesn't have a display screen. Spice officials believe the company will sell around one million units in India and 10 million globally over the next 12 months.

Megasoft to shift business base to US

Megasoft to shift business base to US

Rediff.com14 Nov 2007

Hyderabad-based Megasoft, a product-based technology company, announced on Tuesday that its business headquarters will be moved to the US while the global delivery, research and development, and back office support system will be run out of India.

New FDI rules sour India dream for Walmart

New FDI rules sour India dream for Walmart

Rediff.com15 Feb 2019

For now Walmart has said it remains optimistic about India. But that could change without prior notice, says Nivedita Mookerji.

Anil Ambani has retail on mobile in mind

Anil Ambani has retail on mobile in mind

Rediff.com1 Oct 2007

Branded Mobi-Retail, this service will be offered to the 35 million subscribers of Reliance Communications, who will be able to use their handsets to buy over 100,000 products ranging from fresh vegetables to groceries, readymade garments, toys etc.

Budweiser maker pays Rs 40 cr, settles India bribery charge

Budweiser maker pays Rs 40 cr, settles India bribery charge

Rediff.com29 Sep 2016

Leading brewer Anheuser-Busch InBev will pay USD 6 million (Rs 40.2 crores) to the American authorities for settling charges of making "improper payments" to government officials in India to push sales and production.

Mi TV 4: The world's thinnest TV is here

Mi TV 4: The world's thinnest TV is here

Rediff.com16 Feb 2018

Finally Mi TV arrives on the Indian shores for the first time as Mi TV 4.

Tata group doubles patents to 7,000 in 2 years

Tata group doubles patents to 7,000 in 2 years

Rediff.com4 May 2016

These patents are primarily in the area of computation and data processing.

For Ayush medicines, all's in a name

For Ayush medicines, all's in a name

Rediff.com5 Nov 2013

Govt wants firms to remove suffixes & prefixes to original names of these drugs.

6 smart tips to make secure payments online

6 smart tips to make secure payments online

Rediff.com4 Sep 2020

Do not trust any incoming phone calls or mails that ask you to install any file or programme, warns Niranjan Upadhye, general manager-fraud risk management, Worldline India.

Fresh ad from Coke

Fresh ad from Coke

Rediff.com12 Mar 2007

Coca Cola has launched a communication programme for 2007 summer based on the theme Sabka Thanda Ek.

How long can India avoid engaging Pakistan?

How long can India avoid engaging Pakistan?

Rediff.com7 Mar 2019

'Any 'de-escalation' that brings down tensions will deprive the BJP of a plank with seamless possibilities to project PM Modi as the 'Iron prime minister' and hype up jingoism in the upcoming election campaign,' notes Ambassador M K Bhadrakumar.

'BJP is getting a walkover and we are providing them with a red carpet'

'BJP is getting a walkover and we are providing them with a red carpet'

Rediff.com28 Dec 2020

'Painting opponents as the enemy of the State, using fake news, making wild allegations about rival parties, curtailing civil liberties and challenging the Constitution itself are worrying developments.'

Nokia focuses on rural markets

Nokia focuses on rural markets

Rediff.com16 Jul 2007

The figure is expected to rise to 25-30 per cent, adding around 100 million new cellular subscribers by 2009, according to a recent study by LIRNEasia and AC Nielson.

Google-maps search for 'anti-national', 'patriotism' leads to JNU

Google-maps search for 'anti-national', 'patriotism' leads to JNU

Rediff.com25 Mar 2016

The students of the university have taken strong objection to the "technical certification".

Lockdowns & Layoffs: We, the People of La La Land

Lockdowns & Layoffs: We, the People of La La Land

Rediff.com28 May 2020

'India has been cleaved into two by a government that has shown amazing consistency in cleaving.' 'One India is gasping for life, and the other is doing yoga and clapping from balconies and WhatsApp groups,' observes Debashish Chatterjee.

UTV to invest Rs 600 cr in 9 channels

UTV to invest Rs 600 cr in 9 channels

Rediff.com20 Sep 2007

The first general entertainment channel Bindass will go on air from September 24 along with a Hindi movie channel targeted at youth.